26 March 2026

Genoa, set and match!

In the autumn, AURIVA-Elevage rolled out GENMATCH, its new mating software dedicated to suckler breeds. Developed in close collaboration with the Union's breed experts, and field-tested by 70 trained technicians, GENMATCH marks an important milestone: for the first time, the suckling sector now has a decision-making tool as structured, reliable and complete as those historically used in the dairy sector.
21 November 2024

Born under a new star

Genetic variability, original lines... the diversity and renewal of our sire offer is at the heart of the work carried out within the Blonde d'Aquitaine scheme. Take a look at the examples of PONT AVEN and ROD to discover how exceptional new lines are born.