26 March 2026

Genoa, set and match!

In the autumn, AURIVA-Elevage rolled out GENMATCH, its new mating software dedicated to suckler breeds. Developed in close collaboration with the Union's breed experts, and field-tested by 70 trained technicians, GENMATCH marks an important milestone: for the first time, the suckling sector now has a decision-making tool as structured, reliable and complete as those historically used in the dairy sector.
21 October 2025

PANTZO, the result!

Born in the green hills of the Basque country, at Arrambidia Farm, PANTZO is the result of rigorous selection work carried out by his breeder, Pascal JOCOU. Today, he signs his entry into the catalog as a Maternal Quality bull: a consecration for this breeder, who has been involved in Blonde d'Aquitaine genetics for over 30 years and has been a loyal user of AURIVA bulls since the very beginning.
11 July 2025

Auction of Blonde d’Aquitaine cows and heifers

On September 4, the Qualités Maternelles station in Casteljaloux will be hosting its traditional sale of cows and heifers. Breeders wishing to visit us on this Open Day to appreciate the offspring of the sires in the series whose maternal qualities have just been evaluated, and to take part in the sale of these females, are most welcome!
1 July 2025

Genetic progress in the Aubrac breed: focus on embryo transplantation

Thanks to the partnership between AURIVA's technical services and COOPELSO's Embryo Transplantation (TE) department, Aubrac breeders have a real lever for accelerating genetic progress. This system gives access to top-quality genetics to both existing breeders and newcomers.
29 April 2025

Breeding practices: how do our Irish neighbors do it?

Ireland, renowned for its vast green meadows, has developed a suckler cattle breeding system based largely on grass and optimized resource management. Our Génétique Viande team travelled to Ireland to discover the practices of Irish breeders and their approach to genetic selection and sustainability. Here's a look back at this immersion in Irish suckler farming!
14 April 2025

Trip to Hungary from February 9 to 12, 2025

Last February, Pierre Etchecopar, Blonde d'Aquitaine breed technician, travelled to Budapest in Hungary with Cyril Josse from Synetics Export and Jean Blanc, representative of Blonde Pays d'Oc. Accompanied by Marton Szücs, coordinator of the Hungarian association of the Blonde d'Aquitaine and Limousine breeds, this trip was not only an opportunity to sample the local gastronomy, but also to discover 3 Blonde d'Aquitaine farms.
19 February 2025

Selection, performance and 100% AI: the DNA of GAEC SORHUETA

In the heart of the Pyrénées-Atlantiques region, in the commune of Irissarry, Bernadette and Beñat, mother and son, passionately run a mixed farm of Blonde d'Aquitaine and dairy ewes. They are the breeders of PATUA, a new QM 2024-2025 bull in the balanced range of the AURIVA catalog.
21 November 2024

Born under a new star

Genetic variability, original lines... the diversity and renewal of our sire offer is at the heart of the work carried out within the Blonde d'Aquitaine scheme. Take a look at the examples of PONT AVEN and ROD to discover how exceptional new lines are born.